Design Sprint workshop

The workshop is fast-paced, hands-on, time-boxed, and immersive. We’ll move from an initial product idea to a prototype you’ll use to test on live customers. In 2 intensive days, you’ll learn and practice different ideation techniques and the best methods to empathise with your customers, e.g. User Story Mapping, Lightning Demos, Sketching, Prototyping and Customer Interviews.

The Design Sprint* gives you a superpower: you can fast-forward into the future to see your finished product and customer reactions, before making an expensive commitment (and/or investments). Working in a Design Sprint format, you can shortcut the endless debate cycle and compress months of time into a few days. Instead of waiting to launch a minimal product to understand if an idea is any good, you’ll get clear data from a very realistic prototype relatively quickly. In other words, Design Sprint is Design Thinking on steroids.

DATEMarch 25-26, 2019LOCATIONTehnološki Park 22PRICERegular: 790 € + VAT
Early bird - before 28. 2.: 690 € + VAT
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With the Design Sprint approach, you will revolutionize the way your team answers critical business questions, jump starts projects, and defines marketing and growth strategies.

Type of workshop: Moderated, interactive, intense, challenging, and hands-on.
Participants: A small group of about 12 participants, who form two Sprint teams.
Duration: 2 consecutive days, from 9.00 – 17.00.

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Workshop content:

#1 – Introduction to Design Thinking.

  • Presentation of the basic process and possible approaches / tools for Design Thinking. Complementing Design Thinking with other contemporary approaches.
  • The importance of complementarity and completeness of the team, psychological safety, and the importance of space and visualizations, with examples from real cases.
  • Simulation of the design thinking process for the case of improving gift-giving experience in five steps: understanding, focus, ideation, prototyping and testing.
  • Several different “sprinting” areas: product, process, vision sprint.

#2 – Solving concrete challenges with a structured design sprint approach.

  • Establishing two Sprint teams and selecting/setting the problem statement. Identifying roles in the sprint process. The importance of “working together, yet alone”.
  • Understanding the challenge, creating team ambitions, identifying barriers, aligning/focusing the team. (Tools used: Vision Canvas, User Persona, Customer Journey Map, Experts and HMW, Note & Vote.)
  • Researching existing solutions, creating individual solutions in time-tightened conditions, selecting the most appropriate solution, preparing a prototype and test script. (Tools used: Lightning Demos, Remix and Improve, Sketching, Storyboard.)
  • Prototyping, preparation of test environment and interview script, execution of tests with target users, capturing and processing of test results.

#3 – Wrap up:

  • Iterative approach to problem-solving – what follows after the Design Sprint.
  • Individual reflection, creation of personal action plans.

 

The greater part of the workshop is individual and teamwork with the exchange of opinions and experiences, with focused discussions and reflections.

Workshop is supported by PowerPoint slides and examples of good literature and video content for in-depth research that are given to participants in the conclusion. The participants will also receive a copy of the content that is generated during the workshop.

During the workshop healthy snacks, drinks and lunch are provided.

By the end of the workshop you will:

  • Experience the importance of a Sprint team alignment
  • Learn how to build a Customer Journey Map
  • Experience ideation and solution sketching
  • Learn how to storyboard as a group
  • Experience the best practices for prototyping
  • Learn how to make sense of customer testing insights
  • Hear firsthand takeaways (and potential pitfalls) from Design Sprints we’ve run with our clients

With the workshop you will get the right knowledge and some first-hand experience to drive high-impact innovation processes inside your team/organisation.

 

Who should attend?

Everyone who wants to build better products or services, faster. Especially:

  • Executives/Founders/Product Owners/ Researchers – if you want to learn a practical method to really understand your customers.
  • UX Designers/Marketers/Engineers – all levels – if you are looking for an actionable and a repeatable design process to speed up product development
  • Team Leads/Managers/Sprint Pros/Teachers – if you would like to improve your facilitation techniques for sprints, workshops, and meetings.

The intimacy and speed of the Design Sprint allow larger companies to be more agile. Challenging assumptions, focusing on the user, and maintaining an experimental mindset means that products, features, and services are all validated quickly and with minimal risk.

This workshop is NOT for those wanting to sit back and listen to theory. This workshop is for those who want to learn by doing. So come prepared to work hard in an intense, hands-on, collaborative setting.

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The facilitator:

Lojze Bertoncelj (Managing Partener, CorpoHub):

  • Corporate Innovation empowerer.
  • Design Thinker/Sprinter, Scrum Master.
  • Lean Startup wizard and early Growth Hacker.
  • Consultant, facilitator, mentor, coach.
  • Listener, enabler and metrics lover.

 

References:

Petrol, Atlantic Grupa, IPPS, various ministries (public sector)

FAQs

What should I bring to the event?
A laptop or tablet.

Are the tickets transferable?
Yes. If you need to request a ticket transfer, please email hallo@corpohub.com.
But! All requests must be made 72 hours prior to the event.

Should I come as an individual or as a team?
Both individuals and company teams are encouraged to attend. As an individual, you don’t get to be a loner at the workshop. Individuals will work together with a team of people from different companies. In this way, the workshop will be valuable for both individuals and groups.

Are there any team discounts?
Yes, there are team discounts. Companies sending more than 2 people qualify for a team discount.

 

*The Design Sprint is an innovative methodology developed by Jake Knapp and the UX specialists of Google Ventures. It is a worldwide recognized method to accelerate and simplify the design process of a product, a strategy or any new business idea.

Yes, we also do an In-house Design Sprint Program !

Would you like to organize an In-house Design Sprint program only for the employees of your company?

Send a request for tailor-made Design Sprint meeting at your premises: hello@corpohub.com

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